By Donna Gundle Krieg, Mancelona Township Trustee
“Creating Your Libertarian Campaign Plan” is the third in a series of articles about “How to Get Elected as a Libertarian.” This article focuses on creating your campaign plan.
Once you choose a winnable race, it’s time to plan your campaign. A campaign plan does not have to be complicated or lengthy. It is simply an outline of what you hope to accomplish as you attempt to persuade voters that you deserve to be their leader.
Your campaign plan should have specific achievable goals, broken down as much as possible. Each campaign plan should include the following details:
Obviously, your campaign plan must be flexible, as it will be modified many times as the campaign plays out. Optimally, you would review your campaign plan weekly to see how things may need to be changed.
In summary, having a campaign plan is necessary if you are running in a contested race for public office. Hopefully this article helps you start thinking about what this plan might be. As a recently elected Libertarian for a Township Trustee in a small rural northern Michigan town, I believe that the Libertarian Party of Michigan should recruit as many qualified, freedom loving candidates as possible to run for similar local roles across the state.
The topic next month will be about networking: attending community events. I welcome ideas and questions at any time at firstname.lastname@example.org.